Each year, Akshaya Tritiya arrives not just as a festival, but as a reminder of abundance—a time to begin, to believe, and to grow. Whether you’re thinking of starting a business, buying gold, or performing religious rituals, this day holds special importance in the Hindu calendar.
Let’s understand what makes Akshaya Tritiya so significant and how it continues to be a cherished tradition in Indian households.
What is Akshaya Tritiya?
Akshaya Tritiya, also known as Akha Teej, is one of the most sacred days in Hinduism and Jainism. The word “Akshaya” means “never diminishing,” and “Tritiya” refers to the third day of the lunar fortnight. It falls on the third tithi of the bright half (Shukla Paksha) of the month of Vaisakha.
What makes this day truly special is the belief that any good deed or investment done on Akshaya Tritiya will continue to bring positive returns—both in the spiritual and material sense.
When is Akshaya Tritiya in 2025?
In 2025, Akshaya Tritiya will be celebrated on April 30. The Tritiya Tithi begins at 5:31 PM on April 29 and ends at 2:12 PM on April 30.
This day is considered so auspicious that no special muhurat is needed for beginning anything new. Still, many families prefer performing rituals during the morning hours.
Why Do We Celebrate Akshaya Tritiya?
The significance of Akshaya Tritiya lies in its mythological roots and timeless value system. It’s believed that:
Lord Parashurama, the sixth incarnation of Lord Vishnu, was born on this day.
It marks the beginning of Treta Yuga—the era when Lord Rama was born.
The sacred river Ganga descended to Earth, blessing all life forms.
Kubera and Goddess Lakshmi are worshipped together for wealth and fortune.
The festival reflects the values of faith, patience, giving, and abundance. Whether it’s performing a puja, feeding the poor, or simply buying something valuable, every action gains spiritual merit.
Why Do People Buy Gold on Akshaya Tritiya?
Buying gold is a major custom on this day. Here’s why:
Symbol of prosperity: Gold has always been associated with Goddess Lakshmi.
Long-term value: Families invest in gold as a way to build wealth.
Cultural legacy: Gifting gold on Akshaya Tritiya during weddings or childbirth is considered a blessing.
Today, along with traditional gold, people also explore digital gold, silver coins, and jewelry with spiritual motifs.
What Are the Rituals and Traditions?
Here’s how most families observe the day:
🪔 Morning Rituals
Wake up early and bathe before sunrise.
Clean the house and perform a Lakshmi-Narayan Puja.
Decorate the puja area with yellow flowers, as yellow is considered auspicious.
Offer chana dal, rice, jaggery, and milk during the puja.
📿 Spiritual Practices
Chant Vishnu and Lakshmi mantras like Om Namo Bhagavate Vasudevaya.
Read scriptures like the Vishnu Sahasranama or Bhagavad Gita.
Many also observe vrat (fasting) until the evening rituals are complete.
🎁 Acts of Charity
Donate clothes, food, grains, or money to the poor.
Feed cows, birds, or stray animals.
Offer water pots (matkas) under trees as summer relief for passersby.
What Should You Avoid on Akshaya Tritiya?
While it’s a day of positivity, some actions are best avoided:
Don’t wear black clothes.
Avoid aluminum or plastic purchases—prefer copper, brass, or silver.
Refrain from using harsh words or arguments.
Don’t lend or borrow money on this day.
Following these simple practices helps maintain a calm, optimistic energy throughout the day.
Is It a Good Time to Start Something New?
Yes! Akshaya Tritiya is one of the few days in the Hindu calendar considered “Swayam Siddha Muhurat,” which means any activity started on this day is inherently auspicious.
You can consider:
Starting a new business
Signing important contracts or deals
Buying a new home or vehicle
Launching creative or spiritual ventures
Performing grahapravesh (housewarming)
Can You Buy Digital Gold on Akshaya Tritiya?
Absolutely! With the rise of fintech platforms like Google Pay, Paytm, and PhonePe, people are now buying digital gold as an alternative to physical jewelry.
Benefits:
Buy in small amounts—starting from ₹1.
Stored securely in digital vaults.
Easy resale or delivery to your home.
It’s a modern take on an age-old custom, blending tradition with convenience.
Akshaya Tritiya in Jainism
For Jains, Akshaya Tritiya is deeply spiritual. It marks the day when Lord Rishabhdev (the first Jain Tirthankara) ended his year-long fast with sugarcane juice offered by King Shreyansh.
To honor this, many Jains observe fasting or charity and offer sugarcane juice to monks on this day.
Key Takeaways – What You Should Remember
Let’s summarize the most important aspects of Akshaya Tritiya:
🎯 Significance:
One of the holiest days in Hindu and Jain calendars.
Associated with eternal prosperity and divine blessings.
🛍️ Activities:
Buy gold (physical or digital), silver, or begin new ventures.
Perform spiritual rituals and donate to those in need.
❌ Avoid:
Black clothing, aluminum items, debt transactions, and conflicts.
🪙 Modern Options:
Digital gold and new investments like SIPs and mutual funds.
📅 When:
April 30, 2025 (Tritiya Tithi from April 29, 5:31 PM to April 30, 2:12 PM).
Akshaya Tritiya is more than just a date on the calendar. It’s a moment to pause, reflect, and act—to sow the seeds of something beautiful that will grow over time. Whether it’s wealth, wisdom, or well-being, what you begin on this day is believed to last.
Take this opportunity to do something meaningful—even a small act of kindness or gratitude can go a long way.
